ZRG Partners Rebranding
Client: ZRG Partners
Date: 2016
Role: Art Direction, Logo Design, Branding, Web Design, Print Marketing
Summary: ZRG Partners is a global talent advisory firm, providing solutions for their clients' most complex talent issues. Tasked with rebranding, the company wanted to be seen as forward-thinking, with their new look to represent their tagline, Stop Searching, Start Building.
Challenge: My goal was to create something modern and approachable that could be versatile across their brand.
Solution: Rebranding began with logo design. The finished product was a clean, bold logo representing the building blocks of relationships. From there, the web design was built, focusing on critical issues like culture, strategic alignment, coaching, and sales optimization.
Results: Out-of-home and print marketing were also created using bold typography, and photography, showcasing relationships.
